Green Fashion Goes Mainstream in Lucky Magazine
Who says sustainable style isn’t chic? I received my copy of the April 2008 issue of Lucky Magazine yesterday and was overjoyed to find a six-page spread full of eco-fashions. Starting on page 234, the piece is title “Everything you see on these pages is totally eco-friendly and just as chic as can be,” and was photographed by Michael Lavine (if you’ve ever looked at Lucky, then you’ve seen his work numerous times). The photo spread also has an intro, which says:
Earth-conscious clothing is finally something to get legitimately excited about, fashion-wise. A wave of beautifully made, of-the-moment pieces are hitting the market, as designers both established (Phillip Lim, Behnaz Sarafpour) and emerging (like the brilliant Alyson Fox, who launched her line this season) have begun working with organic or recycled fabrics, chemical-free dyes, and sustainable, good-for-the-community production.
All I can say it is ABOUT DAMN TIME! Lucky did a mention of eco-fashions last year as well, but nothing this extensive. I can’t imagine that it was easy for the editors to pick which items to feature because there are an expansive number of stylish sustainable clothing lines available, only a small number of which are in the photo spread. A note to Lucky: for help and recommendations on future green fashion pieces, just drop me a line.

Always the media mavens, Lucky also has an online guide to their favorite eco-fashion brands on their website - tis worth a browse, I assure you. Needless to say, I was delighted to see my favorite organic cotton denim brand, Del Forte, mentioned in their collection of links.

















March 10th, 2008 at 1:30 pm
I love this spread! Such great stuff!
March 21st, 2008 at 8:43 pm
Did you see our tiny little credit there above for the Mohop Walnut Wedge sandals? Too bad the picture is so small you can barely see them - they are fabulous!